The City of Maple Ridge has won an Award of Excellence from the International Association of Business Communicators (IABC) Canada.
The recognition is for the city’s brand strategy in the Communication Management – Marketing, Advertising and Brand Communication category of the 2025 Silver Leaf Awards.
Announcing the win, city hall said in a statement that the brand strategy is key to council’s vision to strengthen civic pride, support economic development, and unify communications across the organization.
The IABC Silver Leaf Awards celebrate excellence in strategic communication. They recognize outstanding work by communicators across the country who influence and integrate best practices in communications and public relations.
Launched in October 2023 following significant community engagement and research, the brand tries to reflect Maple Ridge’s natural beauty, entrepreneurial drive, and progressive outlook.
“Maple Ridge is one of the fastest growing cities in the region and this award is a reflection of the incredible journey we’re on together,” said Mayor Dan Ruimy. “Our brand tells the story of who we are – we’re bold by nature, driven by community, and a city on the move toward an exciting future.
“I’m incredibly proud of our council, staff, businesses and residents who helped shape this vision and bring it to life.”
Using a phased approach, the city implemented the brand across digital platforms, signage, tourism campaigns and major community events, including the 2024 BC Summer Games and 150th anniversary celebrations.
The brand’s three pillars — Bold by Nature, Driven by Community and City on the Move — define Maple Ridge’s identity and its strategic direction for growth and investment.
“This recognition underscores the strength of our brand strategy as a framework that reflects our values, amplifies our voice, and positions Maple Ridge as a leader among growing Canadian cities,” added Ruimy. “This brand is more than a logo. It tells our story of transformation and sets the tone for the next chapter of growth and opportunity.”
The city’s rebrand has also garnered international accolades, including five MarCom Awards, four Viddy Awards, and four Hermes Creative Awards. It has also been featured as a best practice at the 2025 Local Government Communications and Engagement Forum.
For more information about the city’s award-winning brand strategy, visit MapleRidge.ca/Brand.